JBA Central Blog System

At JBANetwork's MyNewsletterBuilder, we strive to provide our customers with green email marketing solutions. By using email instead of other marketing vehicles, you're saving paper, ink and toner, and the fuel emissions from distributing them. And, what's more, when you're sending out targeted email to your subscribers, you're not wasting energy sending out unsolicited email. That's right... even sending and receiving email creates carbon emissions. In fact, 33 kilowatt hours of energy is wasted each year on the sending, receiving, and filtering of spam email. In layman's terms, that's the same amount of emissions created by 3.1 million cars burning 2 billion gallons of gasoline!

So many activities, even the sending of email, has some effect on the environment, but when you use opt-in email campaigning and deliver a high quality email content to your recipients, you'll be doing great things for your business, your customers, and, most importantly, our planet.